Social Science-Capsim Discussion Question

(Ethics and Bottom Line Performance)

For this option, read Chapter 7 in the Capsim E-textbook, Ethics: doing it right – social responsibility and ethical decision making.

One of the goals of the Capsim competition was to give you experience in manipulating the levers of control that drive a business. However, there are ethical and social responsibilities that extend beyond a company’s need to earn a profit. If you were to compete in a Capsim competition again, how would you ensure that your team incorporates the Triple Bottom Line of financial, environmental, and social performance?

• Describe what your triple bottom line goals might look like.
• How would you measure the company’s performance toward those goals?
• How would you incorporate triple bottom line metrics using the Balanced      Scorecard?

Your discussion posting must be at least 500 words in length, and contain a library-based, scholarly citation and a supporting reference.