Financial Perspective/ Who Are Customers

The material in this module tells us that many companies place disproportionate emphasis on the financial perspective at the expense of the other three perspectives.

Give an example of an organization you are familiar with from previous coursework, the news, or personal experience in which this has been the case. What were the results of this focus on the financial perspective on customers and other stakeholders? Be as specific as you can and give concrete examples.

DISS2

Can you think of any organizations that do not have relevant “customers” to take into consideration? If there are such organizations, how are they different from other organizations where all parts of the BSC operate equally?

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