Assignment Instructions
Course Objective:
Students will become familiarized with theories and approaches to various business environments (Domestic, Global, Technological, Political-Legal, Sociocultural, and Economic)
Students will evaluate the business environments of a company identified as one of Fortune’s Worst companies to learn why it is not successful.
Prompt:
Continue working with your chosen least admired company for the assignments and complete the following:
Identify the industry for your chosen company and its Domestic Environment.Identify a Global Environment for the company (an international country for the company).
What are the characteristics of the new Global Country/Environment that will best suit the company for success?
What barriers exist in the new Global Country/Environment? You cannot state there are no barriers.
How will the company overcome those barriers (strategies)?
Instructions:
Course Materials
Required Materials
1. Global Agricultural Marketing Management.
http://www.fao.org/docrep/W5973E/w5973e00.htm#Contents
2. Platzek, B. P., Winzker, D., & Pretorius, L. (2011, January). Global business environment:
Holistic intrapreneurship. SCMS Journal of Indian Management, 8(1), 96-114 located in
BUSN310 campus guide.
3. Goedhuys, M., Janz, N., & Mohnen, P. (2008, June). What drives productivity in
Tanzanian manufacturing firms: technology or business environment? European Journal
of Development Research, 20(2), 199-218. doi:10.1080/09578810802060785 located in
BUSN310 campus guide.
4. Wu, Q. (2007, November). The making of a market economy in China: Transformation of
government regulation of market development. European Law Journal, 13(6), 750-771.
doi:10.1111/j.1468-0386.2007.00394.x located in BUSN310 campus guide.
5. Elekda?, S. (2008). How does the global economic environment influence the demand
for IMF resources? IMF Staff Papers, 55(4), 624-653. doi:10.1057/imfsp.2008.4 located
in BUSN310 campus guide.
6. Závadský, J., & Lukáš, T. (2010). Simulation and its purpose in implementing of business
process management. Advances in Management, 3(3), 9-12
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