Managing and Technology Innovation (In-depth Interview)
Conduct a 30-minute in-depth interview on the (Managing and Technology Innovation) topic. Submit a copy of your questions and probes (mini scenario), as well as a summary of your results (main conclusion and interpretation).
Use Harvard references.
I attached two samples about two different topics to help you.
The Royal Society for the Prevention of Accidents:
Interview Guide for Employees of Young Drivers
Page 1/3
Young Drivers at Work:
The Interview Guide for Employers of Young Drivers
A minimum of 20 telephone or face-to-face interviews will be run with individual
employers (managers at a range of levels in a range of different companies) to
explore in detail the issue of Young Drivers at Work.
This interview guide gives a structured way of running in-depth interviews with
employers. The consistent structure ensures repeatability of the interview and allows
more accurate analysis of the interviews.
1. General Purpose Statement
The interviews will establish how concerned the employers are that 17-24 year old
drivers require additional skills and experience when driving for work, identify what
those skills are and the best methods for delivering them in a way suitable for
businesses.
2. Refined Purpose Statement
The interview will
identify what deficiencies employers think there are in the current system of
driver training and what additional skills employers want from those driving for
work.
establish which qualifications would be recognised and utilised most by
employers.
find out what employers want to be incorporated in to post-test vocational
qualifications and their views on the benefits it could have to their business.
explore employers’ awareness and views about the risks faced and created
by their young staff who drive for work in depth.
The interview will not
find out participants think of other peoples/individuals driving (ie not general
public)
draw out names of managers/colleagues
discuss general views on road safety issues.
The Royal Society for the Prevention of Accidents:
Interview Guide for Employees of Young Drivers
Page 2/3
3. Moderators Guide – Introduction
(Explain the purpose of the interview)
Find out more about your experiences and perceptions of young drivers
Information helps towards identifying what can be done to help young drivers
at work and prevent accidents
(Reinforces consent)
Interview is voluntary
Want to hear your views, even if employers do not have strong opinions
(Checks agreement for tape recording)
Recording the interview if you’re ok with this?
Taking notes
(Sets the ground rules)
(Checks everyone is comfortable)
Interview should last around 30 to 35 minutes
Refreshments
(Define terms)
Young Drivers
Drivers aged between 17 and 24
Help responses to consider younger drivers who you may have worked with
Driving for Work
Not commuting to or from home and usual place work,
Trips on top of that – from home to other sites, carrying or delivering
passengers or boxes
The Royal Society for the Prevention of Accidents:
Interview Guide for Employees of Young Drivers
Page 3/3
4) Question Set
1. What type of driving do your drivers do for work?
2. What skills or behaviours do drivers need to do this type of driving safely?
3. How adequate do you feel the current system of driver training and testing is
in preparing young people for this type of driving for work?
One of the aims of this research is to find out what employers would think of a
post-test certificate in driving for work. What types of certificate would be
recognised and most used by employers and the types of skill it should cover.
4. What skills or training would you specifically like to be included in post-test
qualification?
5. How would a post-test qualification like this help your business?
6. Why would/wouldn’t other non-driving skills make the qualification more
desirable to your business?
7. What do you feel the main costs would be if new or additional training were
introduced?
8. What other stumbling blocks can you envisage with introducing a
qualification into the work place?
9. What would help you overcome these stumbling blocks?
10. What sort of support would help you introduce the qualification to your
younger drivers?
11. How could it help if insurance companies recognised the qualification?
12. From what you have seen at work – what are the differences in driving
behaviour or attitudes between new and experienced drivers?
13. If more help is needed for your younger drivers, what would you find
useful, other than a qualification?
14. What makes a work place safety messages credible with young workers?
15. Have you run any safety schemes that have achieved a good level of
engagement from younger workers?
5) Moderators Guide – Closing Statement
(Thank you) Thanking the participants for their time
(Confidentiality) Re-assuring them that their responses will be kept anonymous and
could not be used to identify organisations in the final report.
(Interviewer gives summary of employer’s views)
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